The Asia Pacific Quality Organization (APQO) was officially established on October 25, 1985, during the first Conference of the Asia Pacific Quality Control Organization held in Beijing.Forty years later, the 30th APQO International Conference will once again return to Beijing from October 15 to 17, 2025, with the theme: "Quality Pathway to the Future." During the conference, the APQO International Conference will be held along with the award ceremony for the AIIA, GPEA, AIBP, AIC, and ACE. This conference marks the third time that the China Association for Quality will host this prestigious event. As we celebrate the 40th Anniversary of APQO, we embrace this historic moment to empower the world through quality and pioneer future development.We warmly invite quality experts and professionals from around the globe to gather in Beijing to discuss quality, share best practices, explore the latest developments, and collaborate on optimal solutions in the fields of quality, branding, and innovation.We look forward to your participation and to sharing insights on quality excellence and innovation with you.